{"id":101108,"date":"2025-10-20T11:04:06","date_gmt":"2025-10-20T08:04:06","guid":{"rendered":"https:\/\/www.artware.gr\/project\/futurum-group\/"},"modified":"2026-10-22T15:43:56","modified_gmt":"2026-10-22T12:43:56","slug":"futurum-group","status":"publish","type":"project","link":"https:\/\/www.artware.gr\/en\/project\/futurum-group\/","title":{"rendered":"Futurum Group"},"content":{"rendered":"<style>\narticle > div.x-1:first-child, article > div.x-1:last-child {display:none;}\nbody {background-color:#000;}\n.service-pagi .service-pagi__inner .link {color:#fff;}\n.project-title {display:none;}\n.futurum p:empty {display:none;}\n.futurum-emp {width:100%;height:50px;}\n.futurum {display:flex;flex-direction:column;}\n.futurum-tit {font-size:clamp(70px,10vw,100px);font-weight:500;color:#fff;line-height: clamp(80px,10vw,120px);}\n.futurum-tit span {color:#C1C1C1;}\n.futurum-inf {display:flex;color:#E5E5E5;margin-top:50px;margin-bottom: 40px;}\n.futurum-inf p {color:#E5E5E5;font-size: 1em;}\n.futurum-inf-lef {display:flex;flex-direction:column;gap:20px;font-size:18px;justify-content:center;}\n.futurum-inf-lef a {color:#E5E5E5;}\n.futurum-inf-lef-tit {font-weight:700;margin-top: 256px;}\n.futurum-inf-lef-txt {font-weight:400;}\n.futurum-inf-rig {display:flex;flex-direction:column;gap:80px;}\n.futurum-inf-rig-top {font-size:24px;}\n.futurum-inf-rig-bot {display:flex;justify-content:space-between;}\n.futurum-inf-rig-bot-sin {display:flex;flex-direction:column;gap:20px;font-size:18px;}\n.futurum-inf-rig-bot-sin-tit {font-weight:700;}\n.futurum-img video {width:100%;max-width:100%;height:auto;object-fit:cover;margin-top:50px;border-radius:40px;}\n.futurum-row {display:flex;justify-content:space-between;color:#E5E5E5;}\n.futurum-row-lef {flex-direction:column;gap:20px;border-top:1.5px solid #E5E5E5;padding-top:20px;}\n.futurum-row-lef-tit {font-size:74px;font-weight:700;line-height:86px;margin-bottom:60px;}\n.futurum-row-lef-tag {font-size:26px;font-weight:500;}\n.futurum-row-lef-txt {font-size:18px;}\n.futurum-row-rig {gap:20px;display:flex;flex-wrap:wrap;}\n.futurum-row-rig-sin {width:calc(50% - 10px);flex-direction:column;gap:20px 0;border-top:1.5px solid #E5E5E5;padding-top:20px;}\n.futurum-row-rig-sin-tit {font-size:40px;font-weight:700;}\n.futurum-row-rig-sin-txt {font-size:18px;font-weight:500;margin-bottom:200px;}\n.futurum-row-rig-sin:nth-child(3) {border-bottom:1.5px solid #E5E5E5;}\n.futurum-row-rig-sin:nth-child(4) {border-bottom:1.5px solid #E5E5E5;}\n.futurum-duo {justify-content:space-between;}\n.futurum-str {margin:clamp(40px,5vw,100px) auto;display:flex;flex-direction:column;gap:30px;text-align:center;color:#E5E5E5;}\n.futurum-str-tag {font-size:15px;}\n.futurum-str-tit {font-size:48px;font-weight:500;}\n.futurum-str-txt {font-size:18px;flex-direction:column;gap:20px;}\n.futurum-str-txt a {color:var(--links-hover);}\n.futurum-str-txt p {color:#e5e5e5;}\n.futurum-bef {color:#E5E5E5;margin:90px auto;display:flex;justify-content:space-between;}\n.futurum-bef-lef {display:flex;flex-direction:column;gap:20px;}\n.futurum-bef-lef-tit {font-size:clamp(40px,8vw,80px);font-weight:700;}\n.futurum-bef-lef-tag {font-size:15px;}\n.futurum-bef-lef-txt {font-size:26px;font-weight:500;}\n.futurum-bef-rig {display:flex;flex-direction:column;justify-content: center;gap:20px;font-size:18px;font-weight:500;counter-reset:tt;}\n.futurum-bef-rig-sin {counter-increment:tt;position:relative;}\n.futurum-bef-rig-sin::before {content: counter(tt) \".\";position:absolute;left:-20px;top:0;}\n@media (max-width:1100px){ .futurum-inf {flex-direction:column;gap:40px;} .futurum-inf-lef-tit {margin-top:0;} .futurum-bef {flex-direction:column;gap:40px;} .futurum-bef-rig {padding-left:20px;} .futurum-row {flex-direction:column;gap:40px 0;}\n@media (max-width:670px){.futurum-inf-rig-bot {flex-direction:column;gap:30px;}\n@media (max-width:570px){.futurum-row-rig-sin {width:100%;} .futurum-row-rig-sin-txt {margin-bottom:20px;} .futurum-row-rig-sin:nth-child(3), .futurum-row-rig-sin:nth-child(4) {border-bottom:none;}}\n<\/style>\n<div class=\"futurum x-12\">\n<div class=\"futurum-tit anim-text\"><span>Futurum Group<\/span><br \/>Top-Tier Analyst Firm in the U.S.<\/div>\n<div class=\"futurum-inf x-12\">\n<div class=\"futurum-inf-lef x-6 m-12 xx-anim xx-fadein xx-slidebottom xx-delaysm\">\n<div class=\"futurum-inf-lef-tit\">Futurum Group (U.S. tech analyst firm)<\/div>\n<div class=\"futurum-inf-lef-txt\">Reinventing a Digital Platform Built for Influence<\/p>\n<p>Services: UX Workshops, Strategy, Wireframes, UI Design\u2028<br \/>Duration: Jan\u2013June 2025<br \/>Website: <a href=\"https:\/\/futurumgroup.com\" target=\"_blank\" rel=\"noopener\">futurumgroup.com<\/a><\/div>\n<\/p><\/div>\n<div class=\"futurum-inf-rig x-6 m-12\">\n<div class=\"futurum-inf-rig-top xx-anim xx-fadein xx-slidebottom\">A Trusted Voice for the World&#8217;s Tech Leaders.\u2028Futurum Group advises Fortune 500 companies like Google, Intel, IBM, Amazon, and Microsoft. Their insights shape decisions across innovation, product, and market positioning. Their platform delivers weekly research, videos, and thought leadership across six core service areas \u2014 all led by a renowned analyst team.<\/div>\n<div class=\"futurum-inf-rig-bot\">\n<div class=\"futurum-inf-rig-bot-sin xx-anim xx-fadein xx-slidebottom xx-delaysm\">\n<div class=\"futurum-inf-rig-bot-sin-tit\">Strategy<\/div>\n<div class=\"futurum-inf-rig-bot-sin-txt\">UX Workshops<br \/>Competitor Research<br \/>Content Mapping<br \/>Sitemap Architecture<br \/>Wireframe Design<br \/>Service Structuring<\/div>\n<\/p><\/div>\n<div class=\"futurum-inf-rig-bot-sin xx-anim xx-fadein xx-slidebottom xx-delaymd\">\n<div class=\"futurum-inf-rig-bot-sin-tit\">Design<\/div>\n<div class=\"futurum-inf-rig-bot-sin-txt\">UI System<br \/>Dark Mode UI<br \/>Responsive Layouts<br \/>Interaction Design<br \/>Analyst Pages<br \/>Visual Hierarchy<\/div>\n<\/p><\/div>\n<div class=\"futurum-inf-rig-bot-sin xx-anim xx-fadein xx-slidebottom xx-delaylg\">\n<div class=\"futurum-inf-rig-bot-sin-tit\">Handoff<\/div>\n<div class=\"futurum-inf-rig-bot-sin-txt\">Figma Organization<br \/>Design QA<br \/>Developer Notes<br \/>CTA Placement<br \/>Spec Documentation<br \/>Layout Annotations<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"futurum-img make-wide xx-anim xx-fadein xx-slidebottom\">\n    <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/11\/futurum-01.mp4\" type=\"video\/mp4\"><\/video>\n  <\/div>\n<div class=\"futurum-emp\"><\/div>\n<div class=\"futurum-row x-12 df\">\n<div class=\"futurum-row-lef x-5 m-12 df\">\n<div class=\"futurum-row-lef-tit xx-anim xx-fadein xx-slidebottom\">01. The Challenge<\/div>\n<div class=\"futurum-row-lef-tag xx-anim xx-fadein xx-slidebottom xx-delaysm\">Too Much Value. Too Hard to Access.<\/div>\n<div class=\"futurum-row-lef-txt xx-anim xx-fadein xx-slidebottom xx-delaymd\">Over a 6-month collaboration, we worked directly with Futurum\u2019s leadership across 12 strategy workshops. We restructured their entire content architecture, built a fully responsive wireframe system, and laid the foundation for a more navigable, scalable platform.<\/div>\n<\/p><\/div>\n<div class=\"futurum-row-rig x-7 m-12 df\">\n<div class=\"futurum-row-rig-sin df xx-anim xx-fadein xx-slidebottom\">\n<div class=\"futurum-row-rig-sin-tit\">Overload<\/div>\n<div class=\"futurum-row-rig-sin-txt\">Too much content, not enough structure \u2014 users couldn\u2019t find what mattered.<\/div>\n<\/p><\/div>\n<div class=\"futurum-row-rig-sin df xx-anim xx-fadein xx-slidebottom xx-delaysm\">\n<div class=\"futurum-row-rig-sin-tit\">Confusion<\/div>\n<div class=\"futurum-row-rig-sin-txt\">Disjointed navigation left visitors lost, disengaged, and dropping off.<\/div>\n<\/p><\/div>\n<div class=\"futurum-row-rig-sin df xx-anim xx-fadein xx-slidebottom xx-delaymd\">\n<div class=\"futurum-row-rig-sin-tit\">Invisibility<\/div>\n<div class=\"futurum-row-rig-sin-txt\">Even flagship analyst tools were buried beneath layers of complexity.<\/div>\n<\/p><\/div>\n<div class=\"futurum-row-rig-sin df xx-anim xx-fadein xx-slidebottom xx-delaylg\">\n<div class=\"futurum-row-rig-sin-tit\">Stagnation<\/div>\n<div class=\"futurum-row-rig-sin-txt\">The experience didn\u2019t scale with growth \u2014 and lead gen was paying the price.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"futurum-emp\"><\/div>\n<div class=\"futurum-duo x-12 df\">\n<div class=\"futurum-duo-img df x-6 xx-anim xx-fadein xx-slidebottom\"><img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-02.webp\" width=\"1398\" height=\"1749\" alt=\"Futurum Group\" \/><\/div>\n<div class=\"futurum-duo-img df x-6 xx-anim xx-fadein xx-slidebottom xx-delaysm\"><img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-03.webp\" width=\"1398\" height=\"1746\" alt=\"Futurum Group\" \/><\/div>\n<\/p><\/div>\n<div class=\"futurum-str x-8 l-10 m-12\">\n<div class=\"futurum-str-tag xx-anim xx-fadein\">01. DESIGN SYSTEM<\/div>\n<div class=\"futurum-str-tit anim-text\">Sharp, Modern, and Built for Authority<\/div>\n<div class=\"futurum-str-txt xx-anim xx-fadein xx-slidebottom xx-delaysm df\">\n<p>We designed a high-contrast dark UI to set Futurum apart from competitors while keeping the interface clean, content-focused, and future-ready.  The UI system was built for WordPress implementation and responsive across all breakpoints.<\/p>\n<p><strong>Design Delivery:<\/strong> 167 responsive UI screens, Custom layouts for homepage, services, insights, case studies, analysts, Subtle rebranding for clarity, not reinvention, Visual storytelling built around people and content.<\/p>\n<\/div><\/div>\n<div class=\"futurum-img make-wide xx-anim xx-fadein xx-slidebottom\">\n    <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-04.mp4\" type=\"video\/mp4\"><\/video>\n  <\/div>\n<div class=\"futurum-duo x-12 df\">\n<div class=\"futurum-duo-img df x-6 xx-anim xx-fadein xx-slidebottom\">\n      <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-05.mp4\" type=\"video\/mp4\"><\/video>\n    <\/div>\n<div class=\"futurum-duo-img df x-6 xx-anim xx-fadein xx-slidebottom xx-delay-sm\">\n      <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/11\/futurum-06.mp4\" type=\"video\/mp4\"><\/video>\n    <\/div>\n<\/p><\/div>\n<div class=\"futurum-str x-10 l-12\">\n<div class=\"futurum-str-tag xx-anim xx-fadein\">ICON SYSTEM DESIGN<\/div>\n<p>    <img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-07.webp\" width=\"2114\" height=\"900\" alt=\"Futurum Group\">\n  <\/div>\n<div class=\"futurum-img make-wide xx-anim xx-fadein xx-slidebottom\">\n    <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/11\/futurum-08.mp4\" type=\"video\/mp4\"><\/video>\n  <\/div>\n<div class=\"futurum-str x-12 xx-anim xx-fadein xx-slidebottom\">\n    <img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/11\/futurum-09-1.webp\" width=\"2646\" height=\"1284\" alt=\"Futurum Group\">\n  <\/div>\n<div class=\"futurum-img make-wide xx-anim xx-fadein xx-slidebottom\">\n    <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-10.mp4\" type=\"video\/mp4\"><\/video>\n  <\/div>\n<div class=\"futurum-str x-10 xx-anim xx-fadein xx-slidebottom\">\n    <img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-11.webp\" width=\"1944\" height=\"1573\" alt=\"Futurum Group\">\n  <\/div>\n<div class=\"futurum-str x-12 xx-anim xx-fadein xx-slidebottom\">\n    <img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-12.webp\" width=\"2385\" height=\"839\" alt=\"Futurum Group\">\n  <\/div>\n<div class=\"futurum-img make-wide xx-anim xx-fadein xx-slidebottom\">\n    <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-13.mp4\" type=\"video\/mp4\"><\/video>\n  <\/div>\n<div class=\"futurum-bef x-12\">\n<div class=\"futurum-bef-lef x-5 l-6 m-12\">\n<div class=\"futurum-bef-lef-tag xx-anim xx-fadein xx-slidebottom\">03. KEY UX IMPROVEMENTS<\/div>\n<div class=\"futurum-bef-lef-tit anim-text\">Built for Scale, Search, and Conversion<\/div>\n<div class=\"futurum-bef-lef-txt x-4 l-5 m-12 xx-anim xx-fadein xx-slidebottom xx-delaysm\">A High-Value Website Hidden Behind Complexity<\/div>\n<\/p><\/div>\n<div class=\"futurum-bef-rig x-6 m-12\">\n<div class=\"futurum-bef-rig-sin xx-anim xx-fadein xx-slidebottom\">Smart filters &#038; categorization for insights<\/div>\n<div class=\"futurum-bef-rig-sin xx-anim xx-fadein xx-slidebottom xx-delaysm\">Fully restructured navigation<\/div>\n<div class=\"futurum-bef-rig-sin xx-anim xx-fadein xx-slidebottom xx-delaymd\">Analyst profiles with credibility-first content<\/div>\n<div class=\"futurum-bef-rig-sin xx-anim xx-fadein xx-slidebottom xx-delaylg\">Service detail pages mapped to case studies and CTAs<\/div>\n<div class=\"futurum-bef-rig-sin xx-anim xx-fadein xx-slidebottom xx-delayxl\">Improved discovery paths for both enterprise clients and media<\/div>\n<div class=\"futurum-bef-rig-sin xx-anim xx-fadein xx-slidebottom xx-delayxxl\">Visual identity tailored to outperform competitors<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"futurum-str x-10 xx-anim xx-fadein xx-slidebottom\">\n    <img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-14.webp\" width=\"2346\" height=\"2995\" alt=\"Futurum Group\">\n  <\/div>\n<div class=\"futurum-str x-12 xx-anim xx-fadein xx-slidebottom\">\n    <img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-15.webp\" width=\"2375\" height=\"1337\" alt=\"Futurum Group\">\n  <\/div>\n<div class=\"futurum-str x-8 l-10 m-12\">\n<div class=\"futurum-str-tag xx-anim xx-fadein\">04. Launch &#038; Outcome<\/div>\n<div class=\"futurum-str-tit anim-text\">A High-Performance Platform, Now Live<\/div>\n<div class=\"futurum-str-txt xx-anim xx-fadein xx-slidebottom xx-delaysm df\">\n<p>The site is now live and thriving at <a href=\"https:\/\/futurumgroup.com\/ target=\" style=\"text-decoration:underline;\" target=\"_blank\" rel=\"noopener\">futurumgroup.com<\/a>.\u2028<br \/>Client feedback has been consistently positive \u2014 both internally and from their enterprise clients.\u2028<br \/>The dev team noted our delivery as \u201cone of the most structured and implementation-ready they\u2019ve worked with.\u201d<\/p>\n<\/div><\/div>\n<div class=\"futurum-emp\"><\/div>\n<div class=\"futurum-img make-wide xx-anim xx-fadein xx-slidebottom\">\n    <video autoplay muted loop playsinline><source src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-16.mp4\" type=\"video\/mp4\"><\/video>\n  <\/div>\n<div class=\"futurum-str x-8 l-10 m-12\" style=\"gap: 30px;display: flex;flex-direction: column;\">\n<div class=\"futurum-str-tag xx-anim xx-fadein\">05. CLIENT FEEDBACK<\/div>\n<div class=\"futurum-str-tit xx-anim xx-fadein xx-slidebottom xx-delaysm\">\u201cYou truly understood the complexity \u2014 and made it usable. The team loved the clarity, quality, and how easy it was for us to move into development.\u201d<\/div>\n<div class=\"futurum-str-txt xx-anim xx-fadein xx-slidebottom xx-delaymd df\" style=\"align-items: center;\"><img decoding=\"async\" src=\"https:\/\/www.artware.gr\/wp-content\/uploads\/2025\/10\/futurum-18.png\" width=\"98\" height=\"99\" alt=\"Futurum Group\"><\/div>\n<\/p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A Trusted Voice for the World\u2019s Tech Leaders.\u2028Futurum Group advises Fortune 500 companies like Google, Intel, IBM, Amazon, and Microsoft. Their insights shape decisions across innovation, product, and market positioning. Their platform delivers weekly research, videos, and thought leadership across six core service areas \u2014 all led by a renowned analyst team.<\/p>\n","protected":false},"author":1,"featured_media":101024,"menu_order":10,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"rank_math_focus_keyword":"","footnotes":""},"tags":[],"class_list":["post-101108","project","type-project","status-publish","has-post-thumbnail","hentry","Project_category-03-branding-en","Project_category-01-websites-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/project\/101108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/comments?post=101108"}],"version-history":[{"count":3,"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/project\/101108\/revisions"}],"predecessor-version":[{"id":101775,"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/project\/101108\/revisions\/101775"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/media\/101024"}],"wp:attachment":[{"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/media?parent=101108"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artware.gr\/en\/wp-json\/wp\/v2\/tags?post=101108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}